Ever look at your skincare and beauty products and wonder more beyond? About the brand, its values, and overall impact on the world?

Now, sustainability can be so sparse with its meanings but in short when it comes to the beauty and skincare world, it can be seen as having less harm to the ecosystem and instead helping the environment and us humans. When diving deep, there can be more to sustainability such as the company's work culture, it’s sourcing of ingredients and manufacturing labor. 

These days you might see sustainability plastered and labeled on a lot of skincare and cosmetic lines so freely. Using other terms like eco-friendly, paraben free, natural, resourcing materials, etc. You name it, it's most likely there. Still, there are some brands that only display the exterior of their companies product line and not what lies beyond it.

So how can you find out? 

Listed below are 8 terms to look for when diving into the ethics and sustainability of a brand. It will make shopping for products a lot more easier and impactful. 

1. Carbon neutral 

2. Grey water safe

3. Cruelty-free

4. Vegan

5. Recyclable packaging

6. Plastic neutral 

7.  Biodegradability

8. Positive (sustainable) outsourcing