What Necklace You Should Gift To Who
You want necklaces? Well then I have a treat for you. Because I’m going to show you what Milk and Rose has in stock in their selection of necklaces. Now, why would I be writing about it? After all, you could do this by yourself by going to the necklaces page in our shop. But that wouldn’t as fun! Why, you might ask? Well, I am giving you a product guide based on your buyer or gift recipient’s profile.
In launching a product, there is a process that the marketing department goes through called persona building. Persona building is when the folks in marketing come up with one or more different characters that makes up the ideal person of the people you want to target in selling your product. What I’m about to do is a little like persona building in that I’m giving you five different “people” you could buy for and recommend a necklace based on their “persona traits” Also I’m only using women in this because I have more insight. Nothing against men or men wearing our jewelry so please don’t cancel me!
Friend For your friend, I’ll recommend the serpentine chain. She’ll want something pretty, practical, and that you didn’t break the bank to get it for her.
Mom For mom, the flat chain is the way to go. She wants simpler pieces that don’t bring her too much unwanted attention but still look good on her!
Sister The best necklace for a sister would have to be the layered chains. Layered necklaces are trending right now and if you’re sister likes to keep up with the trends, this will be the one for her.
Grandma Your grandma will appreciate something that will remind her of her younger years. That’s why you should get her the multi-color braid chain for a cute, vintage vibe!
Girlfriend You know her. You love her. You want to show her you care and that you’ve been paying attention! That’s why I recommend the initial chain. You can personalize it to make sure that it will hold value for her for years to come!
I hope you found this insightful and entertaining at the same time. So please check out these products on our necklaces page in the shop. And if you don’t believe that these personas match your particular situation, it’s never a bad idea to ask! You don’t even have to be direct! Just pose it like “Hey mom. If you had a silver necklace, what would you want it to look like?” Something along those lines! Happy Shopping!